This collection of captivating short stories celebrates the vibrant spirit found only in Alberta's capital. Experience the beating heart of our city through extraordinary encounters, featuring Edmonton's arts and culture scene, nightlife, iconic attractions and festivals, as well as our city's Indigenous and 2SLGBTQIA+ communities!

Three people inside Kind Ice Cream.

Say More

In Partnership with Cory Johnn Inc.

We are all different, and it's important to recognize this, learn, and grow as a community of members and allies. 'Say More' is a celebration of Edmonton's authenticity and diversity. Immerse yourself in the unique journeys of Edmonton’s 2SLGBTQIA+ community leaders, storytellers, and business owners.

Learn About 'Say More'
A woman wearing a large costume walks down the street during the parade.

Landmarks & Legends

In Partnership with Cooper & O’Hara

Edmonton is more than just a city—it's an icon! From reknowned attractions, to vibrant year-round festivals, a world-class culinary scene, to the breathtaking beauty of the North Saskatchewan River Valley. Dive into what makes this city extra-unordinary!

Discover 'Landmarks & Legends'
Cheyenne threads beads as she works on an art piece.

Art in Motion

In Partnership with Sticks & Stones

Step into a living canvas where creativity knows no bounds! 'Art in Motion' celebrates the vibrant creative scene setting Edmonton apart as Alberta's ultimate arts & culture destination—every stroke contributing to the masterpiece of our city's cultural identity.

Experience 'Art in Motion'
An Indigenous dancer on Walterdale Hill.

The River Flows

In Partnership with Orenda Films

Join us on a journey to celebrate the strength and beauty of Amiskwacîwâskahikan's Indigenous communities—a vital force in shaping the city's past, present, and future. Sharing stories of the past brings their relevance to the present, and allows us to build a tomorrow that everyone can be a part of.

Dive into 'The River Flows'
A couple is served at La Petite Iza.

Epic Nights & Neon Lights

In Partnership with 6ix Sigma

Edmonton after dark is a vibrant story, waiting for you to make it your own! From pulsating beats in trendy clubs to laughter in local eateries, the city comes alive when the sun sets. Bust a move under the glimmering disco ball, savour world-class cuisine, or stroll beneath the lights of the Neon Sign Museum.

Explore 'Epic Nights & Neon Lights'

This project was made possible thanks to the support of Prairie Economic Development Canada.