Developing unique Edmonton experiences
Edmonton is full of creative makers eager to share their experiences with the world. Being the youngest capital city in Canada means that our locals aren’t afraid to take a risk.
We work closely with local ground operators, attractions, experience providers and festivals to help them develop products and experiences that are unique to Edmonton.
Our team will help experience providers to grow their businesses into an export-ready product that is ready to sell internationally within our priority markets (China, Germany, the Netherlands, the United Kingdom and the United States).
While we are always looking for new experiences in Edmonton, we focus on developing River Valley, Winter, Culinary, Indigenous and Dark Sky/Aurora experiences.
Marketplace Development Program
Have a great idea but aren’t sure what the next step is? We can help you understand the tourism industry and the partners involved that can help bring your idea to life.
We will help develop your experiences so that you'll have the best chance at success with our visitors.
We will bring our team out for a test run of your experience and provide feedback specific to our international visitors. If available, we may gather digital assets for future marketing use.