COVID-19

This page contains information for our stakeholders and business partners. For traveller and visitor information related to COVID-19, please click here.

To find out how you can support local Edmonton businesses while staying home, check out our latest articles. Let us know what your business has in the works by emailing us.

Webinars

Travel Alberta: Food for Thought: Leveraging the Value of Culinary Tourism


Thursday, January 28 from 10:00 – 11:00 a.m.
In this session, discover the diversity of businesses involved in the culinary tourism movement and learn how to leverage this growing sector within your own business or destination. Culinary Tourism development is part of TIAC’s Elevating Canadian Experiences Program. This introductory session, led by the Culinary Tourism Alliance, will help you build your knowledge of food tourism and is a primer for one of two in-depth online workshops coming up on February 9 and 16, 2021 (see earlier). Click here to register.

Travel Alberta: Google Guide for SMEs


Thursday, February 4 from 10:00 – 11:00 a.m.
To support small- to mid-sized tourism businesses in Alberta during COVID-19, Jenny Vincent and Donna Chang, Tourism Account Executives at Google, provide an overview of Google My Business and other tools that can help enhance a business’s online presence. Learn more about Google features like Test My Site, Google Ads and Google Trends. Plus, they will also share the Google Guide for Small and Medium Businesses to connect you with free resources to support your promotional efforts. Click here to register.

TIAC - Elevating Canadian Experiences: Culinary Tourism


Back in October 2020, the Tourism Industry Association of Canada (TIAC) launched Elevating Canadian Experiences, a series of free workshops aimed at helping tourism organizations and small businesses operating in the shoulder/winter season and culinary sector. After the success of the winter and shoulder season development workshops, TIAC will be holding two workshops focusing on culinary tourism. Workshops will take place online via Zoom, and space is limited - so register today!

  • February 9, 2021 from 9 a.m. - 12 p.m.: Growing Agritourism: this workshop begins with an introduction to the concept of agritourism as a subset of culinary tourism, followed by an examination of the diversified use of agricultural land through tourism-related activities that are focused on food producing people, places, and processes. In addition to showcasing best practices in agritourism, this workshop covers agritourism experience development challenges and opportunities.
  • February 16, 2021 from 1 - 4 p.m.: Partnering for Success: this workshop tackles the question of how to collaboratively harness the growth potential of culinary tourism. It covers the co-creation of value, and what this means for the development of innovative products and experiences, along with the challenges and opportunities associated with partnerships.

Click on the links below to see past webinars:

Latest News

  • The current public health measures in Alberta will remain in effect indefinitely.
  • Effective Monday, January 18th, the following restrictions will be eased:
    • Outdoor social gatherings are allowed up to 10 people. Indoor gatherings remain prohibited.
    • Personal and wellness services, including hair and nail salons, barbershops and tattoo shops are allowed to open by appointment only.
    • Funeral ceremony attendance has been increased to 20 people, with mandatory masking and 2 metre (6 feet) physical distancing. Funeral receptions are not allowed.
  • January 6, 2021: The Small and Medium Enterprise Relaunch Grant offers financial assistance to that were ordered to close or curtail operations, and that experienced a revenue reduction of at least 30. The program offers 2 payments to eligible applicants: a maximum of $5,000 in funding for their first payment, and a maximum of $15,000 for their second payment. Application intake for the second payment is now open. More information, including updated eligibility criteria and how to apply for the second payment, is available here.
  • Tuesday, December 8: New funding support announced through the Small and Medium Entreprise Relaunch Grant: click here for more information.
  • The Liberal government is preparing to spend up to $100 billion to kick start the post-pandemic economy. The government says the stimulus spending will launch after a vaccine is distributed and life begins to return to normal. To help Canada’s hardest-hit industries such as the tourism, hospitality, arts, entertainment, and regional air sectors, the government is creating a new “Highly Affected Sectors Credit Availability Program.” This new stream will allow those who need it to access 100% government-backed loans, with better terms for those who have lost revenue due to people staying home. These new loans are being offered for as much as $1 million, for up to ten years, with more details promised soon. The government has also announced plans to increase the maximum rate of the Emergency Wage Subsidy back up to 75 per cent beginning in late December at a cost of $14.7 billion and extending the current rate of support offered through Canada Emergency Rent Subsidy and additional lockdown top-up offered to businesses forced to close, until March at least, at a cost of $2.1 billion. For more information, please see https://www.canada.ca/en/department-finance/economic-response-plan.html.
  • Edmonton extends the mandatory mask bylaw until December 2021.
  • The government launched a new financial support program for Canadians who have missed work due to COVID-19. You can now apply for the Canada Recovery Benefit through your CRA account.
  • The Government of Canada announced additional relief measures:
    • Canada Emergency Wage Subsidy (CEWS) program will continue until June 2021, remaining at current subsidy rate of up to 65% of eligible wages until December 19, 2020.
    • Canada Emergency Rent Subsidy (CERS) program will provide rent support to businesses and other organizations directly, not through landlords, through to June 2021. Eligible businesses will be able to claim up to 65% of rent or mortgage interest payments for the hardest hit businesses with a revenue decline of greater than 70%.
    • Top Up Emergency Rent Subsidy - a top-up of 25% for organizations that have been shut-down by a mandatory public health order, which is in addition to the 65% subsidy.
    • Canada Emergency Business Account (CEBA) for businesses and not-for-profit organizations that have been significantly impacted and are eligible for a CEBA loan to access an interest free loan of up to $20K, with half of this amount deemed forgivable if repaid by December 31, 2022.
  • WD announced $3.45 million to bolster recovery efforts for Western Canada’s tourism industry.
  • The City of Edmonton launched an Economic Recovery Program to help local businesses.
  • Travel Alberta launched an Alberta at Home program through their ATIS system, a way for tourism businesses to promote virtual offers and events that people can experience from home or purchase online to experience later.

Resources & funding support for businesses

The Government of Canada and the Government of Alberta are taking action to support tourism and other businesses and workers affected by the COVID-19 pandemic. Read about the latest measures here:


For information on COVID-19 and health safety:


Additional COVID-19 resources for tourism stakeholders are provided by:

Contact us

Do not hesitate to reach out! We are here to help.